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7777 gaming continues to expand its global presence through a new partnership with Finnplay, a leading iGaming platform provider from the Nordics. The collaboration enables seamless integration of 7777 gaming's content into Finnplay's fully integrated platform supporting casino operations across regulated markets, further strengthening the company's distribution network and market reach.

One of the biggest challenges in Latin America is that the region moves fast, but it is not one single market. Each country has its own commercial rhythm, regulatory expectations, player habits and operator priorities, so the challenge is to enter quickly without treating the region as a copy-paste expansion.

7777 gaming has been shortlisted in four categories at this year's EGR B2B Awards, reinforcing its position as a growing force within the global iGaming supplier landscape. The company has been recognised in Lottery Supplier, Innovation in Mobile, Crash Game and Employer of the Year, reflecting a balanced focus on product development, technological advancement, and organisational growth.

7777 gaming is excited to announce a new partnership with Playdoit Mexico, an established operator with a strong presence in the Mexican market. Through this partnership, Playdoit will integrate the complete 7777 gaming portfolio, expanding its content offering with a diverse selection of titles.